First if all Italians like it very sexy when it comes to choosing shoes but also it must be very practical to wear (the word practical must be underlined... TWICE)
There sure are many fashionistas in this city where they love to wear special pieces but it must always come WITH quality. Most of the fashionistas here do know quality, therefore it's not just about the crazy designs smushed into one item (like I saw the ones today...) but it's about the harmony of chic design and quality. You can't just raise the price and thinking you can put it in boutiques like la rinascente...! JUST SAYIN'